EMERGE SMARTER Blog

Navigating Your Shoppers' Journey

Terrie Wendricks, Vice President, Shopper Eyes

Between computers, tablets and mobile phones, brands now have the opportunity to reach shoppers no matter where they are and what they are doing. But how does this affect what individuals actually purchase and how they come to make that decision?

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What Kids Want for the Holidays in 2015

Mary McIlrath, Ph.D., YouthBeat

Our 2015 Holiday Wish List survey is in, showing that kids' desires may be simpler than we think. From this data, we put together an infographic to give you insights into what today's youth are putting on their wish lists this year.

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