Exploring the impact of healthy living trends on hispanics' purchase choices


Every September 16th begins National Hispanic Heritage month. During this time, Hispanics and Latino Americans celebrate their heritage and culture. Undoubtedly, traditional foods and beverages are key to these celebrations as families, friends and communities gather to express love for their cultural traditions.

Indulging for such a meaningful celebration comes as no surprise, but how do Hispanics make everyday food choices? How do they balance the need to live a healthy lifestyle with their desire to honor traditions? When it comes to food choices, how do 'health trends' impact their views and purchasing behaviors?

In this webinar, we explore US Hispanics' views on healthy eating trends, lifestyle changes, and the factors that influence their behaviors and purchase decisions. You can fill out the form below to view a recording!