Industry Events
IIeX North America
APRIL 19 to 20 2022 · Austin, TX
COME SAY HI AT OUR booth
#27
We’re Speaking & EXHIBITING
What’s All the Buzz About Agile Hybrid Methods
APRIL 20 2022, 2:00 p.m. CDT
There’s lots of buzz about agile research these days. Brands need to get insights fast and quite often there’s a need for hybrid methods — the blending of qual and quant. To learn how C+R answered this need, join our session where Amanda will use a case study to showcase C+R’s Live Hive methodology. This solution was developed to marry the need for speed and the hybrid approach which allows for results in half the usual time.
Speakers
Amanda Krivanec
Vice President, Quantitative Research