Supercharge Your Segmentation Research with AI Personas

Thursday, March 27 | 12pm CT

Are you ready to take your segmentation research to the next level? In this webinar, we’ll explore how AI is transforming the way brands engage with their target audiences. Learn why AI personas are the future of segmentation research and how they can empower your insights team to bridge the gap between data and execution.

Key Takeaways:

• Activate Your Segmentation: Discover how AI personas can turn static segmentation data into dynamic, interactive experiences, enhancing organizational relevance.
• Accelerate Ideation: Move quickly from segmentation to creative ideation with AI-driven insights, unlocking new possibilities for concepts, features, and messaging.
• Test Marketing Ideas: Rapidly pressure-test new concepts, features, messaging, and offers that naturally emerge after a segmentation study, ensuring they resonate with your target audience.
• Foster Empathy: Gain a deeper understanding of your key segments through simulated in-depth group or individual discussions.

Whether you have existing segmentation data or are planning new research, AI personas should be on your wish list. Join us to reimagine how you approach segmentation research and drive actionable insights that connect with your audience like never before.

Speakers: