


A Timely Conversation about Segmentation Research
This event has ended. Please complete the form to view the recording About This Webinar Video Recording Now Available! Segmentation research has a long history of being considered the “pinnacle” of marketing research for its ability to deliver strategic insights that can shape and fuel a brand’s future. Oftentimes, it requires a substantial amount of…

A Primer to Understanding Segmentation Research
About This Ebook Your prospects and customers are not all the same—learn how segmentation research can help guide your targeting and messaging strategies. From the simple to the complex, segmentation research is important when you need to focus on targeting, messaging, and innovation strategies. This ebook provides the nuts and bolts of segmentation research —…





