Webinar
Consumer Connection Series: Connecting with Hispanic Consumers to Amplify Their Voices
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About This Webinar
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The dawn of the new decade is full of surprises, to say the least! Pandemic, injustices, discrimination, and civil unrest, with a new election just around the corner ─ it’s a lot to take in! We’ve spoken to other cohorts about these topics and want to connect you with the Hispanic consumer to see how they are feeling. To kick off Hispanic Heritage Month (September 15-October 15), we talked about the state of the Hispanic consumer and had a conversation with them to explore their sentiments about the current state of our nation, their perceptions of the importance of Hispanics as consumers, and their views on the brands they connect with.
Also, check out our blog and infographic that lists our Key Takeaways from this panel – click here to view!
Make sure to check out recordings of our other consumer panels in our Consumer Connections Series:
- August 5: Summer Vacation + Travel
- August 20: Amplifying the Voice of the Black Consumer – Part 2
Jorge Martínez-Bonilla
Senior Vice President, CultureBeat